"Energy, fresh perspective and wisdom"
My business colleagues, my clients, and I have all found JoJo Rinebold and The Rinebold Company to be immeasurably helpful. JoJo is a skilled and disciplined listener and respectful in assessing a client’s needs. She brings an energy, fresh perspective, experience, and wisdom to the recognition of issues and the shaping of efficient options for the client’s consideration.
She is an excellent communicator, both in asking excellent questions, listening to the answers, and expressing her thoughts. She is adept at properly preparing the client to come to a meeting ready to make maximum progress. She is confident, gracious, and professional, approaching each issue in a pleasant and business-like manner. Working with JoJo and The Rinebold Company has been extremely valuable to me, my law partners, my business colleagues, and to my clients.
— J. Michael Antrim, Partner, Church Church Hittle + Antrim
“Resonates with a wide range of audiences”
JoJo Rinebold provides a strategic, thoughtful and practical approach to messaging. She resonates with a wide range of external and internal audiences- engaging both presidents and head coaches to ensure a deep understanding of the league before reaching the strategy stage. The brand platform developed by JoJo’s team provides the necessary foundation for the league to move forward with a messaging plan that is progressive, innovative and unified.
— Jon LeCrone, Commissioner, Horizon League
“Sound and useful advice”
JoJo was extremely attentive and responsive to the various things we were looking for from her. She offered sound and useful advice and provided creative solutions for any of our challenges. She gets back to us quickly and recognizes the time sensitivity of matters. We loved working with her and plan to continue to do so.
— Kelleigh Fagan, Associate, Church Church Hittle + Antrim; Managing Partner, Spectrum Collegiate Consulting
“A valued partner”
From start to finish, JoJo approached our league as a valued partner. She understood our challenges and desired outcomes while also challenging us along the journey. The research her firm provided was comprehensive while the messaging recommendations were data-driven and aligned with our long-range plan. The brand platform provides the needed framework to launch a league messaging plan that is both disciplined and flexible.
— Julie Roe, Deputy Commissioner, Horizon League
“Collaborative and thoughtful”
Over the 25 years I have worked in the marketing communications field, JoJo has been one of the most collaborative and thoughtful individuals I have partnered with. Her understanding of the role of branding, the business impact it can have on an organization and its members, and the focused efforts required to realize success have been the foundation of her professional success. The NCAA branding efforts for more than a decade are a shining example of these tenets put into action.
— Paul Hastings, Former Executive Vice President, Y&R San Francisco
“A difference maker”
JoJo shared her creativity, vision, and strategic approach to branding at the NCAA that impacted all aspects of our national championship events. She brought expertise and enthusiasm to our mission of delivering the best possible experience for student-athletes and our fans. Her contributions will continue to impact our events and image. In short, she is a difference maker.
— Joni Comstock, Senior Vice President for Championships and Senior Woman Administrator, NCAA